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Customer Profile

Epson is the world’s second largest manufacture of printers, scanners and digital cameras

Solution Overview

Implementation of la-vision solution using Microsoft Technologies gave Epson India the necessary flexibility to keep pace with the changing business requirements by providing the company access to a standardized and common database across all departments and locations.

“Epson India Pvt Ltd, relies on la-vision solution for providing a wide array of information to field sales personnel. As the need for access and availability of data and information grows exponentially, Epson India is turning to Microsoft Technologies to offer even better analytical capabilities, performance, and scalability,” said Mr Venkatesh, Deputy General Manager, Epson India Pvt Ltd.

Background

Epson India Pvt Ltd, a 100% subsidiary of Epson Singapore Pte Ltd, is a leader in printing solution in India with an annual turnover of over Rs 250 crore. Epson India Pvt headquartered in Bangalore with regional offices at Mumbai, Delhi, Calcutta and Chennai and resident representatives at Hyderabad.

The company’s core area of business includes the development, manufacture and sales & marketing of printers, computers, LCD projectors and color TVs. Additionally it manufactures semiconductors and precision assembly robots.

Epson India Pvt Ltd is a part of the Seiko Epson Group headquartered in Japan. With a market that spans the globe, excellence in service and support are Epson’s brand promise. Internationally located bases ensure customer satisfaction in every region with regional headquarters working in close cooperation with each other to ensure that the sales, marketing and servicing activities meet Epson's global standards.

Business Challenge

Prior to the IT implementation at Epson India, employees and management were unable to cope with the fast changing business scenarios. Epson was ill equipped to manage islands of information with the suppliers and distributors and increasing demands made by the users. Additionally, there was no homogeneous platform to integrate supplier information regarding products, prices and availability. This lead to problems in consolidation of sales reports, material management and sharing of information among different departments at Epson.

Epson’s sales structure in India comprises of distributors, authorized service providers and Epson Authorised Service Centers. Being in the spare parts business, there was a need for Epson to bring the distributors, service centers, branches, warehouses etc into a homogeneous business model so that the relevant process efficiencies would improve substantially.

To streamline Epson’s sales operations across the country, KALS Information Systems Ltd implemented "la-vision" a complete sales order fulfillment and warranty management system. It works powerfully in the Indian Internet Context and has fully leveraged Microsoft’s component architecture in implementing the business logic. Planning and Implementation: The planning phase at Epson India included the formation of a core team that worked closely with a team at the head office in Singapore. The implementation took nearly three months where core issues like spare part management, turn around time (TAT) and inventory management were addressed. KALS Information Systems Ltd a software and consulting company delivering Internet web transaction solution for Industries across the globe in the area of Insurance, manufacturing, distribution & has implemented its product “la-vision”. KALS with phenomenal experience in designing, developing and implementing mission critical application on the web for global markets.

la-vision – The solution…

la-vision effectively manages the complete sales cycle of spare parts at Epson from order booking, acknowledgement and allocation to status verification and invoicing and post sale process including warranty systems. Users can access la-vision anywhere in the world as it is a browser application and is hosted on the Internet. The solution enables Epson to make web based spare part transactions in addition to offering a dedicated online service channel called e- support on its site. Being a web-based solution, la-vision caters to the business needs of order fulfillment, logistics and customer support. It has thus helped Epson gain competitive advantage by providing Intranet connectivity between various offices across the globe.

la-vision has been developed as a robust, state of the art ‘e-order fulfillment & warranty’ management product that manages the entire cycle of these processes & efficiently integrates with a variety of back end ERP systems said Mr.K.Ananthapadmanabhan Executive Director –KALS.

"It's vital for our customers, distributors and employees to obtain the most up-to-date information. With the size and complexity of our database, we required a scalable and reliable solution to determine continued success as we move forward. la–vision from KALS Information Systems Ltd manages the entire sales cycle at Epson and has led to the generation of efficient MIS reports for business planning and analysis leading to enhanced customer service" said Mr Venkatesh, Deputy General Manger, Epson India Pvt Ltd.

The technology requirements to handle transfer of data between la-vision and Oracle database is quite critical. The solution has been built using Microsoft technologies like MS Windows NT 4.0, MS SQL Server 7.0, Internet Information Server 4.0 and Microsoft Transaction Server 2.0.

la-vision has been integrated with Oracle 8i based MIS system to transfer the required master data from Oracle and to transfer back orders and invoices to the MIS system which is located at the remote. This data transfer can happen on a day-to-day basis whereby users based on the privilege can logon to la-vision and initiate the process of data transfer.

Benefits:

Information Technology is thus playing an important role by computerising the accounts and logistic departments leading to better inventory control and management and enhanced customer service.

With the implementation of la-vision, order-processing time has reduced, and this has drastically improved online processing and tracking. Furthermore, it has led to better response time for services. Most importantly the technology implementation at Epson has eliminated numerous labour and paper intensive processes. This has also reduced communication costs and facilitated use of standardized documentation across all departments and offices at Epson India.

la-vision has led to efficient order fulfillment, process oriented communication between various entities and the empowerment of the field force. It has thus enabled us to reduce time-to-market, reach global markets and increase our revenues,” said Mr. Venkatesh, Deputy General Manager, Epson India Pvt Ltd.

 

 
 
 
   
 
   
     
 
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